Use Case: Social Media Marketing

Amplify your content marketing efforts and scale your messaging on social media

Build a trusted team of social media ambassadors with Ambassify to unlock their vast network and reach on social media.

Social media sharing tracking clicks and shares
Trusted by enterprise teams across Europe
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How Allianz spread awareness about its partnerships

Allianz became the proud sponsor of the International Paralympic organization, and to build awareness about it, they asked employees to share a video where they show their pride for the partnership on their social media.

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How Securex increases engagement on social media posts

After Ambassify announced the new collaboration with Securex, they reposted our LinkedIn post on their own page. They then created a campaign in their own community to ask their ambassadors to go and leave a comment on the (re)post.

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How Loop Earplugs made employees into conversation starters

Loop Earplugs launched a conversation starter kind of campaign. The topic? Emojis in the workplace. They provided visuals and copies and let their Ambassadors and employees start conversations with their network on LinkedIn, break the ice, and strengthen their connections with their networks.

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Rely on a comprehensive social sharing tool to scale your B2B marketing

Empower employees to amplify your marketing efforts on social media by distributing your content on a large scale, promoting your events, spreading your messaging, and advocating for you through word of mouth.

Increase conversions and traffic with word-of-mouth

By having your employees share and re-share more and more of your company's content, you will improve your results on social media and get more out of every post.

On Ambassify, you can track employee activity as well as advocacy-generated traffic, the impressions and reach of every ambassador, and clicks with API-powered insights.

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Distribute content on a large scale to amplify your B2B Marketing

Leverage your employee ambassadors' social media presence to distribute your branded content and reach an established and trusted network of connections.

Experience the power of word-of-mouth to amplify your marketing efforts, promote your events and content, and, ultimately, see engagement levels rise.

Claim visibility and expand your reach to a whole new audience

Social media platforms are lowering the reach of company pages while personal profiles are gaining more traction and exposure.

Leverage your employees' much wider social media network to share your content systematically: you will be able to target 2nd- and 3rd-degree connections, reaching far beyond your follower base.

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Want to see a real-life example?

Discover how our clients amplify their B2B marketing efforts through employee advocacy

 

 

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How Barco organically amplified its content

Barco is currently using Amabssify to amplify its brand and content through automated content distribution, with the aim of maximizing its impact and extending its reach far beyond the company page reach.

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how Barco organically amplifies its original content

Frequently Asked Questions

How does employee advocacy boost our social media marketing?
Organic reach for company pages keeps shrinking, while personal profiles get far more exposure. Employee advocacy flips that to your advantage. By having your team share and re-share your content, every post reaches their networks of second and third-degree connections, well beyond your follower base. Each ambassador becomes a trusted distribution channel, so your content marketing works harder and word of mouth does the amplifying. 
Won't it look like spam if everyone shares the same post?
 No, because no two posts have to be identical. Campaign variations and AI-assisted caption suggestions give every ambassador a different version to share, and they can edit the text to sound like themselves before posting. This keeps your content fresh and authentic across hundreds of profiles, which is exactly what social platforms reward and what protects you from duplicate-content fatigue. 
Which social media channels does Ambassify support?
Your ambassadors can share to the channels that matter most for your audience, including LinkedIn, Facebook, Instagram, and X. Native video sharing is supported across the main networks, and you can schedule posts in advance so your content goes out at the right moment. Whether your priority is LinkedIn for B2B or Instagram for a consumer brand, you can run it all from one platform. 
How do we measure the results of our social media advocacy?
Ambassify gives you API-powered insights into employee activity, advocacy-generated traffic, impressions, reach, and clicks for every ambassador and every post. You can report by campaign, content topic, or ambassador group, so you always know what is driving results. For goals like follower growth, where social platforms share little click data, we recommend tracking directional indicators alongside your platform metrics so your reporting stays honest and useful. 
How do we keep brand messaging consistent when so many people are posting?
You set the guardrails, your ambassadors add the reach. Pre-written captions and an optional tone of voice setting keep every post aligned with your brand, and an approval flow lets marketing or compliance review content before it goes live when needed. Your team gets the freedom to personalize and sound genuine, while you keep confidence that the messaging stays on-brand at scale.